thursday boot co.

campaign that celebrates the perfect pair.

product extension

we're taking handmade to heart with a commemorative wearable. now, with the purchase of any pair of Thursdays comes a matching bracelet, fashioned from the leftover leather of the very boots included.

experiential

for a limited time, Thursday is personalizing its boots with sole engravings because boot prints should be as unique as fingerprints.

AD: Madeline Guzzo

CW: Isabel Kerr

kerri2@mymail.vcu.edu

571 - 223 - 9505